Post by account_disabled on Jan 8, 2024 9:17:07 GMT
Freepik Company , the Malaga-based technology company, leader in its segment in the production and distribution of graphic resources, has appointed Olivier Dufour as its Chief Revenue Officer (CRO). Dufour joined the company in May to lead the Revenue area and currently leads a team of 5 professionals who develop Advertising Opportunities, Customer Insight & Business Analysis strategies. Its main objectives are to optimize the subscription model of Freepik Company products as well as develop new lines of income through partners and new clients through affiliation methods, direct deals in advertising, etc.
To do this, the Revenue team will work closely with the Marketing, Product, Content and Financial team. Before joining the technology company specialized in graphic resources, Olivier Dufour Email Data served as CEO for France of Motorsport Network and Chief Digital Officer for beIN Media Group, among other positions of responsibility in digital companies and with a subscription model . Dufour graduated in Engineering from the National Institute of Applied Sciences (INSA) in Lyon and also studied at Washington University (St. Louis, Missouri). According to Olivier Dufour, “ I am delighted to have joined Freepik Company at a key moment in its impressive growth. Disruptive in its origin, Freepik Company is today one of the main players in the global stock graphic resources industry, and it is exciting to be able to contribute my experience to this entire story.”
For his part, Alejandro Sánchez, co-founder of Freepik Company and current CEO, adds that “ Olivier is a great addition to the company. He was advising us for a while and we soon understood that we needed to have him on our team. He has extensive experience in businesses based on the subscription model and we are convinced that he will help us with the conquest and consolidation of new users in international markets .” The appointment of Olivier Dufour as CRO, together with the appointment of Carmen Guerrero as CMO, strengthens the management team of Freepik Company, led by the COO, Manuel Fernández, to face its international stage.
To do this, the Revenue team will work closely with the Marketing, Product, Content and Financial team. Before joining the technology company specialized in graphic resources, Olivier Dufour Email Data served as CEO for France of Motorsport Network and Chief Digital Officer for beIN Media Group, among other positions of responsibility in digital companies and with a subscription model . Dufour graduated in Engineering from the National Institute of Applied Sciences (INSA) in Lyon and also studied at Washington University (St. Louis, Missouri). According to Olivier Dufour, “ I am delighted to have joined Freepik Company at a key moment in its impressive growth. Disruptive in its origin, Freepik Company is today one of the main players in the global stock graphic resources industry, and it is exciting to be able to contribute my experience to this entire story.”
For his part, Alejandro Sánchez, co-founder of Freepik Company and current CEO, adds that “ Olivier is a great addition to the company. He was advising us for a while and we soon understood that we needed to have him on our team. He has extensive experience in businesses based on the subscription model and we are convinced that he will help us with the conquest and consolidation of new users in international markets .” The appointment of Olivier Dufour as CRO, together with the appointment of Carmen Guerrero as CMO, strengthens the management team of Freepik Company, led by the COO, Manuel Fernández, to face its international stage.